The success of a start-up’s fundraising efforts does not depend solely on the project’s innovation; trust between partners and the protection of strategic information are crucial to attracting investment.
The event, aimed at entrepreneurs from the Business Factory Aero (BFAero), focused on two key areas: partnership agreements and business confidentiality, and provided an opportunity to examine how these mechanisms strengthen relationships with investors and protect sensitive information relating to their projects.
The session was led by Ana Lorente Berges, co-founder of A2 Estudio Legal, who explained the importance of establishing clear agreements between partners and mechanisms to protect each start-up’s strategic assets.
Attendees explored how these tools not only prevent conflicts but also instil confidence in investors, a key factor in driving innovative projects forward.
Confidence to secure investment
In an ecosystem where public and private investment seeks out start-ups with growth potential, having a solid legal foundation becomes a decisive factor.
Through these initiatives, BFAero provides entrepreneurs with practical tools to navigate investment processes and consolidate their projects in the aeronautical and aerospace sector.
Entrepreneurship does not depend solely on private investment. Public funding is a key route to growth for any start-up, particularly for those developing innovative projects with high potential.
However, accessing this type of support requires knowing where to find the relevant calls for applications and what the funding bodies’ requirements are.
With this aim in mind, participants in the 7th edition ofBusiness Factory Aero (BFAero) explored these issues in depth during the first part of the programme’s final in-person session, held on 26 February.
Key points for accessing public funds
The session was led by Iliyana Zongova, an expert in European funds and projects at NTT DATA, who provided project leaders with a practical insight into how public funding works.
During the event, entrepreneurs were able to learn more about:
The types of initiatives that typically receive support through public funds.
Who is eligible to apply for this type of funding.
Where to find information on funding opportunities.
How to prepare suitable proposals to apply for this funding.
The session enabled participants to better understand how to structure their projects and access new funding channels that can help accelerate their development.
The role of institutional support in business development
Sessions such as this highlight the importance of institutional support in driving and revitalising the business sector, particularly in strategic sectors such as the aeronautical and aerospace industries.
Through training initiatives such as this, BFAero continues to support the start-ups in its ecosystem by helping them build their capabilities and identify opportunities to drive their growth.
The ultimate goal of any startup is to scale its business and sell. For this reason, Business Factory Aero (BFAero) promoted the participation of the projects from its sixth edition in the session “Mastering Sales: strategies to impact, connect and close deals”, held at the Santander Work Café in A Coruña.
A meeting designed to strengthen the commercial capabilities of companies at key stages of growth through practical, strategic and results-oriented training for the projects that are part of our ecosystem.
Practical training to turn innovation into business
During the session, high-value tools were presented that are applicable beyond the technological sphere, with a clear focus: building confidence, connecting with customers and closing deals.
During the workshop, key aspects were addressed such as:
Moving from uncertainty to confidence at any stage of the business.
Identifying customer archetypes to fine-tune the commercial approach.
The art of storytelling: how to turn a product or service into a memorable story.
The anatomy of the perfect email: structures that work and generate responses.
Strategies to tackle decisive meetings and move towards closing sales.
All of them share a common goal: to strengthen their value proposition and accelerate their market entry with a solid and effective sales strategy.
Aguia Analítica Avanzada strengthens its growth through a strategic alliance
Within the framework of this commitment to business development, one of the participating companies, Aguia Analítica Avanzada, has taken a significant step by establishing a strategic alliance with FEDS Drone-powered Solutions.
This agreement will help drive the digitalisation of public infrastructure, moving from reactive maintenance towards a predictive, efficient and data-driven model. The collaboration combines aerial data, artificial intelligence and international standards to create digital twins of road networks, improve accuracy in damage detection and increase the safety and fluidity of infrastructures.
A clear example of how training, sales strategy and the right partnerships accelerate the transformation of innovation into real impact.
A clear example of how training, sales strategy and the right partnerships accelerate the transformation of innovation into real impact.
BFAero: innovation, strategy and market
With initiatives such as this session, Business Factory Aero reaffirms its commitment to the holistic growth of startups, promoting not only technological development but also the key skills needed to compete, connect with the market and generate business.
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